In another of our summer articles, St Paul (Shaddo, for those of a certain vintage), argues that your season ticket is still good value, despite a drop in the matches which it covers...
YOUR SEASON TICKET - VALUE FOR MONEY?
There’s been a fair bit of huffing and puffing about season ticket prices from some quarters over the past few months, but I would have thought it was fairly obvious that there would be no LV tournament in a home RWC year, but even so, there was always the option of not buying your season ticket until you knew what you would be getting.
Personally, I see the LV as a bonus - it’s the AP and ECC matches that are most important. There are also other benefits, of course, Wanderers games, priority booking for additional games, store discount, etc.
But more importantly, those complaining about missing two games from the third-ranked competition are failing to see beyond their own navel. Saints makes a profit, but only by a fairly narrow margin. The two missing matches mean a loss of around 8,000 ticket sales - probably worth up to £250,000. The club will also take a big hit from match day sales of food, drink etc. Then there’s the loss of TV rights, participation fees and potential prize money.
So, the club is facing a reduction of income which represents a significant proportion of annual profit - in a year which sees and ambitious expansion of the ground and potentially a large hike in the wage bill - and that does not include the hundreds of thousands that some supporters demand we spend on ‘a big number eight’. Funnily enough there seems to be at least some correlation between those complaining about paying more for less and those wanting the club to go all out on recruitment.
I imagine the club is going to have to work extremely hard to bring in a profit this year/season. So which would you prefer - 40 or 50 quid back on your season ticket or a club that continues to have financial stability?
Finally, you might want to spare a thought for those match day staff who are losing two days’ work.
Some good points there Paul and I share your view in general. However, does the Club receive any compensation from the RFU for the "mucked about" season and loss of LV fixtures ?
I'm sure that £40 or £50 is peanuts to some, and in the grand scheme of things all supporters want the club to thrive both on and off the pitch. It's the fact that we are just expected to put up with the increasing commercial requirement of the 'rugby business' to the detriment of the old relationships that we used to have. As has been pointed out many times before, we are no longer supporters, we are customers, except when it suits the club. When we are hoodwinked into getting less for our money we are expected to behave like supporters; when we are presented with opportunities to release more money by being marketed to by the club, we are customers. The club expects us to go along with it and of course most of us will. A little up front explanation would have gone a long way to negate the need for such debates, and at least suggest they care.
I tend to agree, Craig. The problem is at least partly of the club’s own making. If you treat people as customers they tend to behave like customers and question things like service and value for money.
I can’t help wondering how successful the share issue (where £200 would by you £100 in shares) would be if it was re-run today. Information is key - if you explain to people what you’re doing and why, most tend to be fairly understanding or even forgiving. While I’m quite relaxed about it all, some people are clearly disappointed.
However, the myth that there was ever a promise of LV and pre-season matches is just that - a myth. The problem was a lack of information, not misinformation.
Just a thought - It would be good if any offer of 'recompense' from the club was one that STHs could have the choice individually of turning down and that the club benefits in however small a way should anyone do so. Or if the club's offer includes an option for STHs to waive their option on it and instead ask for an equivalent donation to charity or the academy or similar.
But apart from that I'm in the "I don't feel I'm owed anything" STH camp and looking forward to taking up my new seat in the Barwell Stand.
In honour of rugby's silly season, dare I suggest that the Saints CEO should sing this song at half time at the first FG game - youtube v=g_HN50TLuaI for moving a game following season ticket sales from FG to MK.
Her cover of Creep is even better but I wouldn't want to suggest that the CEO is a C
The problem was that if you wanted to keep your seat you had to pay by the 30 May at which time it was still speculation if there was to be an LV cup or not or if there were going to be other games arranged such as tigers have arranged pre season!
Things should have been more clear earlier to let people make a decision with all the facts not speculation.
This doesn't show the club in a good light in comparison to the rest of the league
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