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In what was somewhat of an
unexpected announcement the Williams Racing team made it official that
Mercedes’ engineer and strategist James Vowles would be taking on the role
of Team Principal. Vowles has had a long term relationship with the Mercedes
team so his move to Williams raised a whole lot of questions some of which
were answered in a post announcement interview.
As for how the agreement to take on the Team Principal role was achieved he
spoke of how the discussions had been going on for some time.
Vowles commented: “I’ve been chatting to Williams over the last month or so.
Very clearly, we all have a relationship inside this sport, so it wasn’t
that it was a complete cold call. From my perspective, the conversation just
started picking up initially because it’s an incredible opportunity and I
feel like I can add to it.
“And really from both sides, both Williams and myself, we concluded that the
fit is very very good after a number of meetings with the board. We actually
found a way of working, a way of thinking, a way of approaching things,
culture, people, systems, was incredibly aligned.
"It was at that point that were I brought Toto into the conversation to let
him know what my will and desire was.”
Reaching agreement with Williams was one thing but then he had to notify his
current boss Toto Wolff of his decision and this saw Wolff be very positive
to such a move.
Vowles added: “I think from my perspective Toto, in fairness, wasn’t really
made aware of it until late on, so just a few weeks ago, really into the new
year. Toto’s response was the best I could have hoped for. He has been
incredibly good in terms of accommodating this change.
“Mercedes know it’s obviously a loss, but in a way it’s a gain because
Williams fundamentally and for myself it ends up being a big step, and I
think that is why you are seeing this collaborative nature.”
Next is the challenge that joining a team like Williams Racing is given
their lack of significant success over the past few years and more
importantly since Dorilton took ownership. But Vowles spoke of how he feels
that he is very prepared for the task of taking Williams forward. He has
been preparing for this career move for quite some time while he has been at
Mercedes.
Vowles said: “Fortunately, I’m not seeing it... it is a leap, it is a jump,
but I don’t think it’s a massive leap. I think this journey towards Team
Principal has been one that has been in my head for many years, and Toto and
Mercedes have been incredibly kind in order to provide me a pathway to get
there. As Toto described a number of responsibilities fell my way in the
last few years.
“However, it’s the same if I asked any of you to change what you’re doing
and move on to a different organisation, even perhaps if you’re doing the
same job. You have to reform your relationships, you have to build the team
around you that you want, that you are with, and you have to reform those
social groups that are now disappearing. Disappearing after 20 years. The
best analogy I can use so far is almost like a divorce. It’s hard. That’s a
lot of people that are incredibly close to me, that I’ve grown up with.”
He added: “But I’m going into an arena that has people that are just as
motivated, just as committed, and just as hungry for success. It’s a
different starting point but the end goal is going to be hopefully no
different. To answer your question, is it difficult? I don’t see it that
way.
“Perhaps I’m getting carried away with the excitement and the want and will
to start this, and get into this, but it’s not trepidation. I’m waking up
every morning, I don’t mind saying, at five AM and just scribbling down
thoughts, notes, directions. That is the level of motivation that is just
going to keep me going for years and years. I’m confident of it.”
As for the future challenge of taking a team that in large part has
struggled to achieve the results all had hoped for seeing them finish last
in the last two years of the championship it will significant. For Vowles he
is yet to start work at the team but he can still assess what the culture of
the team must be what with the continued limited success which has an impact
on all those working for the team.
Vowles spoke of this: “It's hard to answer what's wrong simply because as I
speak to you all here, I haven’t set foot inside. My contact has been fairly
limited, for purposeful reasons, I’m still in the transition point.
“What will definitely be wrong is when you are hurting, and when you have
been punished, and you’ve been pushed down as an organisation, because you
are suffering, that doesn’t get better year on year, unless you get a change
to what’s going on.
“A change to the culture, a change to the methods, and systems. I suspect a
lot of it was that, if we go back a few years, we didn’t have the strength
that Dorilton have brought. Dorilton really want and will invest the correct
amount to make this a prominent team. And I don’t think that was fair to say
that was the case just a few years ago, and the impact of them will take a
while to properly kick in.”
As for coming from a team like Mercedes that has had success for a lengthy
period of time to go to one that hasn't is certainly a massive challenge for
Vowles but he has an appreciation of what needs to change beyond just his
appointment.
Vowles said: “I am one change but clearly one individual won’t make it. What
is required is a re-strengthening of the technical team, but also allowing
those internally that are incredibly good to shine and prosper, and I
suspect the environment that they’ve had around isn’t one that would be have
been conducive to that for a period of time.
“What I’m doing different is that I am fortunate enough to have known
failure on levels that unfortunately many of you have publicly seen. Even
prior to Mercedes, there were times that we were lavishing in a very poor
position. We didn’t score a point for twelve races.”
He added: “The real gain that you get out of this is that you have to instil
a culture that allows everyone to realise that you have to be empowered, you
have to grow, you have to move forward as a unit together, and it has to be
one collaborative motion.
"And I strongly suspect that they’ve put themselves in a situation where
that collaboration isn’t quite as good as it could be or should be, just
simply because it has been quite a few years of pain that has cemented it.”
As for the concern spoken by many of him been brought into Williams to take
the team into being an extension of Mercedes Vowles spoke of his view that
Williams will remain independent and that he is now committed to the
Williams team above all other considerations.
Vowles added: “Williams is an entirely independent organisation, and
furthermore, it's one that my success is subject and dependent on me doing a
good job there, and that has to be independent of Mercedes.”
“It doesn’t mean that Mercedes and ourselves won’t have collaboration in
some form or another, there was collaboration before I joined, but I have to
do what is best for Williams from here onwards.
He continued: “The second, which is now fundamentally, that you put a crisp
Williams shirt on, that is where your loyalty is and that is where my
success and the team success will come from. There is no mini-Mercedes or
B-team or any of that notion. This is about me standing on my own two legs
and measuring success with an organisation around me.”
So for Vowles his arrival of Williams Racing certainly has been welcome by
many involved in not only Williams but also Formula One. His task is
probably the most difficult that you could imagine that of turning around
the fortunes of a struggling Formula One team. How well he performs in
achieving this task only time will tell. But it does sound that he has the
understanding of what makes a good F1 team, as in Mercedes, and bring that
to Williams. |